Allergy & Free From Show

The Home of Free From Living

The Allergy & Free From Show took place on 9-10 May 2026 at the NEC Birmingham, and WOW! What an incredible weekend celebrating free from living. Thank you to all exhibitors, sponsors, visitors and ambassadors for an incredible two days and we can’t wait to do it all again in 2027.

The Allergy & Free From Show will return to the NEC Birmingham on 15-16 May 2027 and will welcome thousands of visitors who lead a free-from lifestyle due to medical needs or additional reasons. If you live with allergies, intolerances, coeliac disease, hay fever, eczema and more, then Allergy & Free From Show is where you’ll feel most at home. Sign up to our newsletter to keep up to date with the latest show news and be first to grab your ticket to attend.

If you’re a brand wanting to target the free from community, then get in touch today to find out how the Allergy & Free From Show can help raise brand awareness, increase consumer following, brand loyalty, and spend by finding out what opportunities are available for 2027.