Visitor Marketing Campaign

The Allergy and Gluten Free Show is backed by a substantial marketing and press campaign incorporating direct mail, national and regional press advertising, PR, online and radio including:

• Relationships with key industry partners including Coeliac UK, Allergy UK, Migraine Action, The Anaphylaxis Campaign and Action Against Allergy
• Advertising in leading industry publications such as Asthma News, Foods Matter, Crossed Grain, Healthy & Organic and Dietetics Today
• Direct mail to thousands of allergy sufferers, health professionals, clinics and schools
• Online pay per click advertising and web banner campaign to support our show website
• National and regional press and radio campaign
• Strategic PR campaign with ticket offers and competitions in leading titles including Zest, Mother & Baby, BBC Good Food, Health sections of leading newspapers (Daily Telegraph, The Times, The Observer), Woman, Waitrose Food, That's Life and Prima Baby amongst a host of others


We are looking to attract over 6,000 allergy sufferers and health professionals over the 3 days.

Exhibiting costs

Exhibitor List

Stand Enquiries